Rare Medium in New York signed letters of
intent to acquire Big Hand Inc. and FS3 Interactive, both based in Dallas. In
addition, Big Hand’s subsidiary, CircumStance Design, will be acquired, giving
Rare Medium an entry point into the San Francisco area.
Financial details were not disclosed. Big Hand and FS3 both provide Internet-based business
solutions, including Web marketing, design, programming and e-commerce
enabling. The acquisitions follow Rare Medium’s strategy to purchase only
those businesses that augment the firm’s business, technology, or design skill
sets or geographic reach.
Among the clients of Big Hand, CircumStance Design and FS3 Interactive are:
Fox, Warner Brothers, Virgin, Neiman Marcus, Diet Coke, Dr. Pepper and The
Federal Reserve Bank.
“We believe that Big Hand, CircumStance Design and FS3 can bring real value to
our clients, pushing the boundaries and taking brand extension and e-commerce
to the next level,” said Glenn S. Meyers, president and CEO of Rare Medium.
“These acquisitions help establish a significant presence for us in both San
Francisco and Dallas, which are growing markets for Internet business
solutions.”
Rare Medium recently completed two other acquisitions: I/O 360 Digital Design
Inc. and DigitalFacades Inc. Clients have included companies such as Pfizer,
The New York Times, Microsoft, Nabisco, Sharp, General Mills and Johnson &
Johnson.