Report: Hitsgalore Founder Once Jailed for Fraud

The founder and majority shareholder of Rancho Cucamonga, CA-based ad company, Dorian Reed, spent 10
months in a federal prison after being convicted of wire fraud in 1992,
according to published reports.

The disclosure was made in a regulatory filing by the company, according to Bloomberg News.

Earlier this month it was reported that a federal judge ordered Reed and his
wife Audrey to pay $613,110 to 100 customers they defrauded at another
Internet company two years ago. The Reeds were sued by the Federal Trade

Reed quit as director and chief technology officer of after
the revelation of the FTC suit. shares have slumped to 5 7/16 since the FTC action against
Reed was reported. The stock traded as high as 20 11/16 on May 10.

The filing disclosed for the first time that the company’s $10 million
private sale of two million shares announced on April 21 doesn’t require the
buyer to give the company any cash for 12 months. When it announced the
investment, said it would use the proceeds to fund a national
radio advertising campaign.

The investor, Life Foundation Trust of Scottsdale, AZ, secured its investment
with a stamp collection it valued at $50 million, according to the filing.
The 10-K filing said Life Foundation Trust also agreed to spend another $10
million to buy Web sites from that contain local content,
called Local City Editions, over the next 12 months. The second $10 million,
not previously announced, was also secured by the stamp collection, the 10-K

On May 10,’s shares soared 30 percent after the Trust said it
would invest $100 million in Three days later, the trust said
it would pay for the shares with interests in Texas oil and gas wells.

Life Foundation claims to have charitable goals, including feeding the
hungry, providing clothing and shelter to the needy, education to the
uneducated and ministering to spiritual needs, Bloomberg said. Its trustee,
Jeanette Wilcher, has declined requests for interviews.’s site claims customers can earn 400 percent returns. The
company, founded by Reed in July, had revenue of $17,800 in 1998. In March,
Reed and minority shareholders merged it with Systems Communications Inc., a
Florida-based shell company, in exchange for 37.7 million Systems
Communications shares. The surviving company is called

The 10-K said Reed was unaware of the FTC’s judgment against him until he
learned about it through news reports. Reed maintains he filed an answer to
the FTC’s complaint in April 1998 and assumed the matter was over, Bloomberg

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