US Interactive, Trilogy Form Strategic Partnership

US Interactive formed a
strategic partnership with Trilogy Software Inc., a provider of sales,
marketing and business-to-business e-commerce applications with a specialty in
the automotive industry.


“We are excited about Trilogy’s becoming a key partner in our Enterprise
Relationship Management (ERM) practice,” said Eric Pulier, chairman of US
Interactive. “Trilogy excels at developing innovative value propositions in
the front office and has consistently demonstrated success in solving
companies’ most sophisticated sales and marketing problems. Furthermore,
Trilogy’s Selling Chain product suite is an exceptional fit for our
E-Roadmap planning system and IVL methodology.”


“Deploying industry transforming product integration and consulting services
to the largest automotive leaders takes a disciplined methodology and
innovative planning system to ensure success,” said Rick Berry, director of
Trilogy’s automotive practice. “Leveraging US Interactive’s consulting
services to implement Trilogy’s proven suite of software products provides our
customers the highest level of implementation flexibility.”


Trilogy’s Selling Chain solution is designed to allow manufacturers to display consistent and accurate information
on the Internet, within dealerships or
on free-standing computer kiosks. Dealers are able to share product
information with shoppers, and locate or order new vehicles they select with a
point-and-click graphical user interface.


At the same time, the system gives the manufacturer ongoing feedback regarding
consumer needs and preferences. This information is then used to drive
forecasting and product planning.

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