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Industry Gears up for Telecom Tradeshow

Written By
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Colin C. Haley
Colin C. Haley
Jun 19, 2004

The 17th annual Supercomm trade show kicks off Monday with programs
covering a range of topics, including broadband, enterprise networks,
wireless and Voice over Internet Protocol .

More than 25,000 people attended last year’s show in Atlanta, and more than
500 companies exhibited, according to its producers, the Telecommunications
Industry Association (TIA) and the United States Telecom Association.

This year’s four-day event, held at McCormick Place in Chicago,
comes as the industry is putting its recent slump behind
it. In recent months, telecom carriers, cable operators and Internet
service providers have been upgrading networks to handle new consumer and
business services. That is beginning to translate to more orders for
equipment makers.

The show will
focus on three growth areas of the telecom market: research, IP services and
wireless broadband.

FCC Commissioner Kathleen Abernathy heads a list of
senior government officials that will be speaking at the event.
The FCC and other regulators are playing an important role in shaping the
environment for new communications services. Debate about what rights
states have to regulate and tax VoIP services and how airwave spectrum can be
expanded to take advantage of new wireless technologies are currently
working their way through Washington.

Executives from top companies, including Edward Whitacre, CEO of local phone
giant SBC Communications , will deliver keynotes.
High-ranking managers and engineers from AT&T , Cisco Systems , Lucent Technologies and Nortel Networks fill out the speaker line-up.

There will be a number of related seminars, such as the TIA’s
policy program “Roadmap to Recovery” on Monday and Tuesday.

Besides speakers and panels, a slew of companies will be demonstrating
products in the exhibit hall.

Among them is Ciena , which will take two booths to
highlight an expanded product portfolio for service providers, cable
operators and large corporations.

In addition to optical network gear, the Linthicum, Md.-based company now
offers storage and data networking, wavelength services and broadband
access.

“I think we’re all still pretty cautious, but overall, industry sentiment is
improving,” Ciena spokeswoman Nicole Anderson told internetnews.com.
“Certainly, we are hopeful.”

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