Detroit probably doesn’t get its share of glossy what-to-do-in-town spreads in travel magazines. So the 100,000 football fanatics expected to descend on the Motor City for Super Bowl XL could probably use some help.
MSN is showcasing Windows Live Local with a special Super Bowl mash-up combining mapping with information on local attractions.
MSN added Detroit to the list of U.S. cities for which some birds-eye aerial imagery is available. The bird’s-eye view, which went live in December, uses photography taken at an oblique angle to show the facades of buildings rather than their tops.
The MSN Super Bowl Tour highlights attractions, including the Motown Museum and the Detroit Opera House.
For fans of the increasingly outrageous commercials, MSN will make all Super Bowl ads available at the MSN Video site beginning an hour after the game.
Ironically, while advertisers fear the power of Tivo and other personal video recorders to zap their commercials, Super Bowl ads have found an audience beyond sports fans.
Before last year’s big game, a survey by marketing research firm comScore found that for 28 percent of those planning to watch the Super Bowl, watching the ads would be their favorite part of the game.
Yahoo will also feature replays of the 2006 Super Bowl commercials on Yahoo Video Search in partnership with IFILM. The company will offer ads from previous years, football clips and content from Yahoo Sports.