SafariDog Inc. Tuesday rolled out an application geared to trim server and
cost requirements for companies and consumers who covet streaming television
and radio.
The company’s Hybrid Media Delivery System detects users’ connection speeds;
if a consumer is using broadband, Hybrid smartly adjusts to that,
eliminating streaming media nodes.
For dial-up users, a traditional streaming media server is engaged. With
broadband consumers, SafariDog delivers content using real-time bulk file
transfer, transferring material faster than traditional streaming. This
cost-effective resource reduces reliance on costly streaming media servers.
Based exclusively on the Windows Media Player platform, Hybrid is an attempt
to eliminate buffering and network congestion.
“The SafariDog Hybrid Media Delivery System uniquely solves core streaming
media industry problems,” said York Baur, VP of sales and marketing for
SafariDog. “We offer a high quality consumer experience, dramatically
reduced media delivery costs, and individually targeted content and
advertising for both radio and TV.”
SafariDog is supported by technology partners, including Microsoft and
Akamai Technologies. The outfit also has content affiliates that include
Alta Vista, Amazon, Barnes & Noble.com, Buy.com, Google, eBay, Terra Lycos,
Yahoo.