McAfee Talks Up Security ‘3.0’ Plans

Just what does the future hold for McAfee? The security-software vendor, the second largest company of its kind, is looking ahead to its “3.0” era, a phase that will see the firm expand beyond its consumer roots to target the enterprise, cloud and, eventually, hardware sectors.

Such was the strategy CEO Dave DeWalt articulated at the company’s FOCUS conference in Las Vegas, where he was joined by Intel CEO Paul Otellini, albeit by a taped video message. Otellini’s company, of course, is in the process of acquiring McAfee, a transaction the firms hope to conclude by the end of the year.

Looking past the regulatory review, DeWalt described the union of McAfee and Intel as “a once-in-a-lifetime opportunity,” pledging to “create new markets and drive security to a new level.” eSecurity Planet has the story.

LAS VEGAS — McAfee CEO Dave DeWalt calls it McAfee 3.0, the next step in the world’s second-largest security software maker’s evolution from a nuts-and-bolts antimalware consumer application vendor to a one-stop shop for safeguarding consumer and enterprise data in the cloud and, eventually, from a chip.

That was the overriding message during the initial keynote address here at the company’s FOCUS 2010 user conference where DeWalt laid out the company’s challenges and opportunities once its pending $7.7 billion merger with chip-making giant Intel (NASDAQ: INTC) closes later this year.

Read the full story at eSecurity Planet:

McAfee Plots New Data Security Strategy

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