AOL Launches Clearance Sale

In the tradition of major shopping centers, America Online Thursday launched a clearance shopping
on [email protected]

Created to lure post-holiday online bargain hunters, the clearance sale
catalog features brand-name products from more than 50 merchant partners at
discounts of up to 70 percent off their regular retail prices.

In addition to the catalog, the majority of [email protected]’s 275 merchant
partners will be offering special discounts after Christmas. The offers
will be promoted throughout various areas of the AOL and CompuServe online
services and the Digital,/a>, and Web sites in real time.

More than 40 percent of AOL (AOL)
members shopped the site in November 1999, according to Media Metrix
research. On Wednesday, AOL acquired for $1.1 billion to offer
clients directions for areas of entertainment, dining and shopping online.

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