San Jose, CA-based GetMedia Inc. announced a deal with
Ticketmaster Online-CitySearch for its new radio station e-commerce
technology.
GetMedia’s technology works within a radio station’s Web site to display song
titles as they are being played in real time, allowing listeners to click on
a title to buy a CD.
GetMedia’s technology will be offered to major market radio stations
associated with Ticketmaster Online-CitySearch.
“Our technology will change how people buy and respond to music, enabling
radio audiences to buy albums instantly at a very competitive price,” said
Robert Goldman, founder, chairman and CEO of GetMedia. “At the same time,
‘real-time buying’ helps radio stations use their Web sites to build
communities as well as open new revenue streams.”
Ticketmaster Online-CitySearch will offer GetMedia’s e-commerce technology to
partner radio stations.
“We look at technology such as GetMedia’s real-time play list as an
innovative approach to e-commerce for our radio station partners, with a
revenue upside and no cost downside,” said David Hagan, chief operating
officer for Ticketmaster Online-CitySearch. “This is not only a convenience
for radio listeners and a step forward for radio stations, but for e-commerce
in general.”
The radio station premiering GetMedia technology is KLLC-FM in San Francisco,
known as Alice @ 97.3, part of Infinity Broadcasting Corp. The station, which
has a strong following of 25-34 year olds interested in contemporary music,
will be offering the new music feature from its Web site.
GetMedia technology allows listeners to visit a radio station’s Web site to
check out an album cover and audio clip as a song is being played. Typically,
many listeners cannot identify the name of a group, song title, or CD. With
GetMedia technology, listeners do not need to know these details to
immediately purchase the CD playing on the radio. While visiting the site,
they can also browse the playlist to purchase any music broadcast within the
last 60 minutes.
GetMedia registers all purchasers, so they need not re-enter their personal
information during a repeat visit. Listeners can also keep their electronic
shopping carts open for 24 hours, make multiple selections, and then have the
full order shipped, while paying only one shipping and handling cost.
GetMedia handles all installation, orders, customer service, and fulfillment
on behalf of the radio station. The radio station receives a percentage of
revenue from CD sales within its site.
