Think the cloud is just for storage, services and computing? HP doesn’t. The company has taken the wraps off of a new line of network-enabled printers that will have unique e-mail addresses, enabling users to print remotely from any device that’s connected to the Internet.
HP’s announcement, which kicked off Internet Week in New York City, came with a slew of partners, including Google, which is powering the cloud-based service, as well as several content providers that have developed printing apps. HP is also teaming with Yahoo in an effort to monetize the ePrint initiative through targeted ads. Small Business Computing takes a look.
HP has unveiled a sweeping overhaul of its suite of consumer and business printers, announcing plans to redesign nearly its entire line with new cloud capabilities that will let people initiate a print job remotely simply by sending an email.
For HP (NYSE: HPQ), which introduced its first Internet-aware printer last year, the move extends to printers the same fundamental shift that has been reshaping the IT landscape as more and more facets of computing move to the cloud.