New Office Supply Store Debuts on Web

Another contender in the office supply store wars threw
its URL into the ring as AtYourOffice.com debuted, billing
itself as “the world’s largest online office products company.”


The company said it intends to capitalize on the explosive growth in the SOHO
(Small Office/Home Office) market that is expected to continue well into the
next century.


Washington, DC-based AtYourOffice.com said it offers more than 26,000
discounted office products and services, a best price guarantee, free shipping via UPS, and instant access to a variety of business services designed to help entrepreneurs, small offices, telecommuters and home office workers.


“We believe that AtYourOffice.com will set the standard for the SOHO
marketplace in several ways,” said Tom Graham, founder and president.
“Because we don’t have the conventional brick-and-mortar storefront we can
centralize operations, cut costs and pass the savings directly on to
customers. And with
a network of over 40 distribution centers across the United States, we can
meet or beat other office product suppliers in the number of products offered,
product availability and pricing.”


The site was built through the combined efforts of Red Dot Interactive (now THINK New Ideas San Francisco) and Snickelways Interactive. Red Dot developed the graphical user interface and utilized design to reinforce the brand’s customer focus, while Snickelways provided the e-commerce application and back-end integration for fulfillment and management.

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