Research In Motion made it official today, unveiling the tablet that everyone in the tech world was expecting at its BlackBerry Developers Conference.
With its new device, dubbed the PlayBook, RIM is taking direct aim at the enterprise market. Corporate users who are already set up with the BlackBerry Enterprise Server will be able to add the PlayBook with minimal hassle.
But is the new device ready to give Apple’s iPad a run for its money? Enterprise Mobile Today takes a look.
SAN FRANCISCO — Watch out iPad. Here comes the BlackBerry PlayBook.
Research in Motion (NASDAQ: RIMM) gave the first public showing of its long-rumored tablet computer here before a cheering audience at the BlackBerry Developers Conference.
RIM Co-CEO Mike Lazaridis billed the PlayBook is the world’s first tablet designed for professionals. “PlayBook is enterprise-ready,” he said. “CIOs can rest assured it’s a secure device with unique BlackBerry integration.”