Salter New Media announced the Toronto
launch of its Internet service, Bargoon.com, an online auction site
for
local shoppers.
Launched in Halifax on Jan. 15, Bargoon.com claim to be “the first
Internet
auction site in Canada to focus exclusively on local markets.”
The Halifax site now features over $2 million in merchandise up for
auction,
including
computers, automobiles and real estate, even an island. In the first 15
days
of operations, Bargoon.com attracted more than 245,000 page views, and
now has
over 1,000 registered local users.
“Salter New Media’s approach is to produce Internet content and services
for
local markets, to build brand loyalty from the ground up and to
replicate
these services in markets across Canada,” said Catherine Tait, president
of
Salter New Media. “Torontonians now have the opportunity to access their
own
auction site, to bid on products in their local area, and to go out and
‘kick
the tires’ before finalizing a deal.”
Bargoon.com vendors include individuals offering single items to sell,
as well
as retail businesses selling stock products at a discount. Each listing
on the
site can include a photo, as well as a detailed description and delivery
information.
Kodak Canada is providing assistance for
Bargoon.com sellers who want to use images online. Pictures can be
scanned and
copied to diskette at any one of over 500 Kodak
Picture Maker locations across Canada.
Salter New Media is an affiliate of Salter Street Films and Maritime
Telephone
& Telegraph Co. Ltd. Salter New Media was launched in August 1998;
products to
date include the satirical news site 22online.com and the financial
information
site Canadian-Investor.com.
Salter Street Films is an integrated entertainment company that
develops,
produces and distributes original film and television programming as
well as
content for the Internet.