Soon-to-launch Internet gift registry operation WishClick Inc. announced marketing
partnerships with a variety of online retailers, including specialty gift
retailer The Sharper Image.
Other e-commerce partners are Crutchfield Electronics, eBags, EncyclopC&dia Britannica, GiftCertificates.com, clothing
store
Hanna Andersson, Pacific Sunwear, Powell’s Books and Proflowers.com.
Retailers in the WishClick Network will gain increased market reach and can
offer consumer gift services without significant cost, the company said.
Launch is set for Sept. 28.
Financial arrangements with its e-commerce
partners were not disclosed.
“Our partnership with WishClick reinforces The Sharper Image’s place as an
innovator in the online retail community by utilizing WishClick’s online gift
registry feature,” said Meredith Medland, director of the Internet Division at
the Sharper Image.
“WishClick offers a competitive edge for The Sharper Image by
helping customers buy gifts that the recipients actually want.”
While browsing an online store, consumers can record desired gifts into a
personalized wish list by clicking on the WishClick button. Friends, family
and colleagues visit WishClick to select gifts from the list, which can be specific right to dress
size and model number.
“By creating the WishClick Network of leading online retailers, WishClick
provides consumers with an expansive range of gift options for any occasion.
The result is a dramatic improvement in the way consumers give and receive
gifts, with confidence that they have the exactly right gift every time,”
said Scott Sangster, CEO of WishClick.
