Looking to stand out amid the sea of search engines
currently on the Web, GoTo.com today
announced a partnership with Internet provider EarthLink Network.
Under terms of the agreement, GoTo.com becomes a “premier partner,” and
will be one of the search options on Earthlink’s customizable personal
start page available to the service’s 710,000 subscibers. Financial terms
were not disclosed.
“These partnerships provide GoTo.com broad-based distribution,
significantly increasing our brand visibility, enhancing our continued
growth and popularity as well as enabling us to drive even
greater traffic to our advertisers,” said Jeffrey Brewer, president and CEO
for GoTo.com.
“GoTo was selected as one of our premier partners because its focus on
simple, relevant search results is consistent with our
mission to create a user-friendly environment for all of our valued
members,” said Howard Lefkowitz, vice president of
business development and Internet marketing for EarthLink.