E-business enterprise application provider Onyx Software Corp. (Nasdaq: ONXS) Wednesday (April 25) debuted a new XML-based platform designed to speed the deployment of Internet-based CRM (customer relationship management) solutions.
“Our XML-based application server is a major breakthrough for large organizations struggling with the high costs and technical complexities of integrating data from traditional CRM systems, eCRM systems, partner systems and other corporate applications,” said Mary Reeder, vice president of research and development for Onyx.
By using XML as a foundation technology, Onyx is able to deliver an enterprise-wide suite of business objects that can be customized and extended to model unique business processes using graphical web administration tools. The platform also reduces the cost of integrating to other third-party applications and legacy systems residing on a variety of operating systems and application platforms, Reeder said.
The new architecture is centered on the Onyx Enterprise Application Server (OEAS), the company’s new XML-based integration and customization platform. This object-based platform enables customers to integrate directly to other enterprise-class systems and leading middleware products through industry standards, including Extensible Markup Language (XML), Component Object Model (COM) or Simple Object Access Protocol (SOAP).
Built from the ground up with open Internet technologies, the Onyx architecture is designed for interoperability and distributed customer relationship management. The Onyx platform has been designed for easy customization and extension of the application to support the requirements of distinct vertical markets and distinct deployment topologies.
Bellevue, Wash.-based Onyx offers a mix of technology, strategic services and implementation support to enterprises. Onyx customers include American Express, Broadwing, Commerce One, Credit Suisse, Dreyfus, FirstWorld Communications, Portland Trail Blazers, Prudential Securities and Sierra Health Services.