Christopher Saunders

Silicon Alley-based e-mail marketers Expression Engines and Bigfoot Interactive are pooling their core competencies in a bid to provide an all-in-one shop

This weekend, Apple Computer will begin hawking its newest OS release -- despite the fact that it doesn't support many of the features seemingly promised

Executives from pay-for-placement search engine GoTo said Thursday that the company would best previously-given guidance for revenue and net loss during

Following recent closures of offices in Australia and Brazil, online ad network DoubleClick is laying off 10 percent of its workforce in an effort to

The thinning-down continues at interactive consultancy Razorfish, which lost two top executives this month from its European operations, and another from

Cash-strapped online ad network 24/7 Media got a reprieve from imminent shutdown, in the form of a $50 million line of credit -- despite missing its

IBM is promoting several of its middleware offerings at the same time, using one large-scale integrated marketing and advertising effort. The campaign,

As the online marketing and ad industry waits for one of its largest players to post earnings later Wednesday, questions remain about its short-term

In a public-relations stunt designed to drive traffic to its Web site, "Mexican-style" fast food chain Taco Bell is offering a free taco to everyone in

Goldman, Sachs & Co.'s Internet New Media sector analysts struck again Tuesday, downgrading Terra Lycos on concerns about the current online ad softness

PeoplePC will begin offering its affiliates the ability to market to the users of its low-cost PCs and Web access service, using a browser add-on that

Online couponer CoolSavings is scrambling to line up some cash, after posting a widening loss for the fourth quarter and full year of 2000. The