Bank of Ireland Launches Online Banking Service | Internet News

Bank of Ireland Launches Online Banking Service

Written By
Maura Ginty
Maura Ginty
Jun 4, 1999
2 minute read

Following an emerging trend towards online banking in the Isles, The Bank of Ireland Friday
announced plans to launch Fsharp in September.

While Fsharp will initially target Irish and UK expatriates, the Bank soon
hopes to draw customers of all nationalities living and working abroad.
Accounts will be available in all major currencies, and a 24-hour technical support center will be available for customer service.

The launch follows recent global research conducted by The Mercer
Management Consulting Group and commissioned by the Bank of Ireland, which
revealed that 60 percent of English-speaking expatriates prefer online
banking when it comes to offshore investments.

The report also said that 63 percent cited the main reason for not having
an offshore account was of lack of information, and half of the 37 percent
who hold offshore accounts were dissatisfied with their service. The
research was conducted via the Internet, with a sample base of
approximately 450 respondents in 46 countries.

The English-speaking expatriate market size is estimated to be 1.7 million
with investment assets £15,000 and combined deposits £25 billion.

“Due to the nature of the expatriate community, offshore banking via the
Internet offers huge benefits for those living and working abroad,” said
Tony O’Shea, general manager responsible for offshore banking at Bank of
Ireland.

“It takes away what consumers in the Mercer research described as the
‘hassle of offshore banking’ by offering them an opportunity to carry out
offshore banking transactions anytime, anywhere, anyplace.”

Scottish Widows, Scotland’s
second-largest pension provider, will also launch online banking services
within the next three months to compete with the U.K. Internet bank Egg, Bloomberg reported Friday. Egg has
attracted £5.5 billion in deposits in its first six months.

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