Hamburg’s Kabel New Media, one of Germany’s leading multimedia firm with
customers like Dresdner Bank, BMW and the ATP Tour, terminated the final
discussions last week.
Several sources speculate that the deal was ended not because of money but
rather because of cultural and ideological differences. Kabel New Media’s
identity would have probably disappeared into a growing Icon Medialab.
Icon Medialab’s strategy is to aggressively acquire leading Net companies
in different markets to reach critical mass faster than it can do on its
own. Recently Icon Medialab expanded into England and Norway through
Peter Kabel, The founder and CEO at Kabel New Media, said that his company
will continue to independently develop its strategic alignment and work to
go public sometime in 1999.
Franco Fedeli, Icon Medialab’s CEO, said that the company will be looking
for a new partner in Germany, and he hopes to make a deal within months.