Lycos, Equifax Launch Co-Branded Finance Site

Lycos Inc. and leading online financial
data provider Equifax Inc. Wednesday launched a
co-branded Web site that provides clients online access to credit
information and other financial products and services.

Through Equifax-branded integrated text links on Lycos’ (LCOS)
business, careers, auto, real estate and investing
Web guides and the LYCOShop online shopping destination, consumers can
order online products and
services from Equifax (EFX),
including Equifax Sentinel, Equifax Credit Profile and Equifax Millennium
Monitor.

Features of these services include:

  • Equifax Credit Profile, a new online product that enables consumers to
    enhance their buying power by viewing the information that businesses,
    banks and employers use to make credit and employment decisions

  • Equifax Sentinel, a new online credit monitoring service that will
    inform consumers via a quarterly update if any new account, address,
    inquiry, public record or collection information is posted to their credit
    profile

  • Equifax Millennium Monitor, a new service that helps consumers prepare
    for the new millennium by allowing them to order a printed copy of their
    Equifax Credit Profile as of early December and then receive a second
    copy by mid-February, reflecting the latest activity reported in the file

“The Equifax/Lycos co-branded Web site gives consumers secure online access
to their most sensitive
information to help them plan for major life events such as financing a
mortgage, buying a car, applying for a
loan or retirement,” said Jeff Dodge, Equifax senior vice president of
consumer services.

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