Lycos and Preview Travel today announced a
two-year, $4.25 million agreement that gives Lycos users access to Preview’s
content and reservations system.
As part of the arrangement, Lycos will feature Preview Travel resources
that enable online users to book reservations for airlines, hotels, and
cars through Farefinder for both vacation and business purposes.
Other Preview Travel content on Lycos will include a travel newswire, destination reviews from Fodor’s Travel Publications, as well as photographs, video, and sound clips previewing worldwide locales.
Lycos plans to promote Preview Travel through the Lycos Travel Web Guide,
Lycos Shopping Network, banner advertisements, and keyword searches.
One of the Web’s largest travel providers, Preview Travel claims more than 6
million visits per month to its own site and also has partnerships with AOL
and Excite.
“Travel is one of the hottest topics searched for online weekly by hundreds
of thousands of Lycos users,” said Bob Davis, president and CEO of Lycos.
“Preview Travel was the perfect choice because of their comprehensive
content and services. Those features combined with Lycos’ popular Travel
Web Guide provide users with a powerful online travel resource.”
