San Mateo, CA-based NetGravity said Internet publishers and
networks in Latin America including Cade and Zaz in Brazil, InfoAcces in
Mexico and Prima in Argentina have signed on as NetGravity AdServer customers.
Brazil represents over 47 percent of Latin America’s Internet market. Cade is
the largest single Web service in Brazil.
“Cade serves over 900,000 ads a
day,” said Fabio Oliveira, CEO of Cade. “The market in Latin America is
booming and by adopting NetGravity AdServer. . .Cade expects to increase the
level of comfort and consequently
the budgets of local and multi-national advertisers.”
InfoAcces is a telecom and media service provider based in Mexico owns an
online network comprised of online services, networks, publishing, and
multimedia development.
Zaz in Brazil and Prima in Argentina are considered leading ISPs in their
respective countries, NetGravity said.