Schedules Release of Ad-Backed Viewbar said that the first
group of its members has received its ad-backed Viewbar app on a test basis
with full-scale rollout scheduled to start the first week of July.

Just two months after launching its “Get Paid to Surf the Web” program, the
company said it has surpassed 1.25 million registered members.

Jim Jorgensen, CEO of, said in a press release that
operation offers registered members online benefits such as cash rewards,
discounts and promotional offers. The Viewbar is a patented communications
device that provides users with online information, including targeted ads,
while they surf the Internet.

The referral part of the operation has somewhat of a multilevel marketing air
about it, and over the past view months we have received a number of e-mails
expressing concern about the slow rollout.

The Web site says: “While you are
on the Net and the Viewbar is active, will pay you $.50 per
hour. Currently we have a 40-hour
limit per month ($20). For every person you refer to, we
will pay you $.10 for every hour that each of those people is online with the
Viewbar active.”

The Viewbar accompanies registered members from site to site, providing
personalized, real-time information, while maintaining the member’s privacy
and control, the company said. Advertisers are able to utilize the Viewbar to
direct their messages to members by
a number of criteria such as geography, gender or site content.

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