Online direct marketing company FreeShop.com Inc. this week signed a marketing
partnership
with MapQuest.com Inc. to bring travel
information and a wide range of free and trial offers to MapQuest.com’s
growing audience.
MapQuest visitors will be able to access thousands of brochures, maps and
guides from FreeShop’s Worldwide Brochures site, as well as a variety
of free offers from FreeShop.com.
“This is a great opportunity for us to bring millions of new consumers to the
FreeShop
Network, and is one of our first major partnerships for our Worldwide
Brochures travel site, which we expect to redesign and expand in the near
future,” said Tim Choate, president and chief executive officer of FreeShop.com.
MapQuest will place FreeShop and Worldwide Brochures banners, buttons, and
text links throughout the MapQuest site. MapQuest also will receive promotion
on FreeShop’s
sites, and will share in the resulting revenues from a co-branded page.
The FreeShop Network includes FreeShop.com,
featuring free and trial offers; CatalogSite, offering hundreds of free
catalogs; and
Worldwide Brochures, offering over 15,000 free
travel brochures.