Signs With Ad, PR Agencies Ltd., an Internet employment solutions company, engaged Burson-Marsteller as its
agency-of-record for public relations and investor relations and
McCann-Erickson Detroit as AOR for
advertising and marketing.

The Burson-Marsteller team will be led by Peter Himler, a managing director
of B-M’s Corporate Practice, and Steve Maslow, a managing director of its
Financial/Investor Relations Practice.

McCann-Erickson Detroit’s team will be led by Kevin Moehlenkamp, executive
creative director, and Gunnar Wilmot, executive vice president. No billings
were disclosed. enables a direct exchange of
information between job seekers and employers through its flagship site.

More than 3,000 recruiters from over 1,600 member employers subscribe to the online employment exchange. The company also provides employers
with additional recruiting solutions such as its proprietary Softshoe
recruiting software, its WorkWorld career expo, online advertising and
consulting services.

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