Organic Launches Online PR, Marketing Unit in New York

San Francisco-based Organic said its New York office now offers
public relations and marketing services through its new Organic
Communications division.

Jeanine Moss was named director of the unit.
The New York addition is part of a global growth strategy for Organic
Communications, which was launched in San Francisco earlier this year, the
company said. Organic Communications’ clients include Centraal Corp.,
NeoPlanet, KeeBoo and SYNGE.com.

“Organic Communications helps businesses reach goals such as increasing
valuation and industry standing, increasing e-commerce transactions, or
simply driving traffic to a site,” said Nicole DeMeo Overson, vice president
and managing director of Organic Communications. “We help our partner clients
reach their goals by employing aggressive and creative online and offline
communications programs.”

Moss will oversee strategic planning, new business development, public
relations and marketing communications program management, brand building,
and local program execution. Before joining Organic, she helped launch the
New York InfoTech Forum as vice president of sales and marketing for New York
Business Forums Inc. Prior to that Moss was vice president of marketing
promotion and communications for Magazine Publishers of America.