Wall Street Speaks, a
financial showcase for emerging growth companies, said it is planning a
multimillion dollar ad campaign to raise the awareness level of the site to a
million hits per day.
Specifics on spending were not disclosed, but the company said the
promotional budget will cover paid television advertising, a syndicated
cable investment show, Internet search engine banner advertising, chat room
participation and sponsorship, targeted e-mail and advertising in major
financial newspapers and publications.
The site touts its ability to evaluate a company not simply on product,
management and current performance but also on how they anticipate the
product or service will perform based on a sound and properly financed
marketing strategy, projected over several years.
Wall Street Speaks said it has an advisory board with more than two decades’
experience in hundreds of business environments, evaluating products and
services, and creating consumer brand awareness. This input is used to
provide potential investors with sound investment insights on companies
featured in the “Wall Street Winners” section.
The “Featured Stock” section provides a multimedia financial analysis of
featured stocks, including pertinent stock information, profiles, and
marketing insight.
Also available is a Financial Video Showcase that includes “streamed” videos
of the companies highlighted. Their “Investment Forum” section provides an I-
chat environment whereby high-profile guest speakers from the investment
community can discuss stocks and current market conditions with up to 1,000
guests simultaneously.
