eToys Opens Children’s Software, Video Game Departments

Shopping site eToys said it opened new children’s software and video game departments.

With more than 550 software titles for children ages 12 and under, the
software department features brands such as Broderbund, Disney Interactive,
Purple Moon, Microsoft’s Magic School Bus and the JumpStart series by
Knowledge Adventure.

eToys’ video game department carries over 350 titles, with more than 130 games
for the Sony PlayStation and Nintendo 64 game platform. To help parents choose
the appropriate titles for their children, eToys includes the official ratings
from the Entertainment Software Ratings Board (ESRB) on all games, and also
provides its own ratings on titles that the ESRB deems suitable for “Teen” or
“Mature” audiences.

eToys’ software and video game departments allow customers to search for
titles by any combination of age, educational category, game or software
platforms. Shoppers can also consult the “eToys Recommends” section to browse
for New Releases, Bestsellers, Picks of the Month and Family PC Award Winners.

In the coming weeks, eToys said it will also offer detailed product
descriptions compiled by actual users of the products.

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