Direct marketing services company FreeShop.com signed an exclusive contract
with BMG Direct, BMG Entertainment North America’s music club division.
The deal positions BMG Direct as the exclusive sponsor of the Entertainment
category within FreeShop.
Financial arrangements were not disclosed.
BMG Direct also gets exposure in FreeShop’s e-mail newsletter throughout the
year. FreeShop claims more than three million consumer visitors every month.
For FreeShop’s visitors, the deal provides access to BMG Direct’s music club,
bmgmusicservice.com, where
thousands of titles are offered monthly to club members.
FreeShop.com offers a variety of free, trial and promotional offers.
The
FreeShop Network includes FreeShop.com, featuring free and trial
offers; CatalogSite, offering hundreds of free
catalogs; and
Worldwide Brochures, offering about 15,000 free
travel brochures.
