Salesforce Chats It Up With New Collaboration Tool

Salesforce.com calls Chatter 2 the next generation of enterprise social collaboration. The tool is designed to take advantage of the social features such profiles, status updates, real-time feeds and others made popular by Facebook and Twitter. Chatter 2, which boasts 13 new features, is designed to let enterprises collaborate on more than just documents and also follow people, business processes and data.

Salesforce unveiled a new version of its Chatter collaboration tool at Oracle OpenWorld today. Chatter 2 adds a number of new features to the real-time social media tool that Salesforce (NYSE: CRM) debuted in June.

For example, Chatter Filters is designed to give users easier access to relevant posts by filtering feeds by groups, people and records they follow.

Like Twitter, another new feature called Chatter Topics lets users associate their updates, other posts and comments using a hashtag (#). Users can then use the hashtag in Chatter Search to find updates and comments on any Chatter topic.
Like Twitter, another new feature called Chatter Topics lets users associate their updates, other posts and comments using a hashtag (#). Users can then use the hashtag in Chatter Search to find updates and comments on any Chatter topic.

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Salesforce Talks Up Twitter-Like Chatter 2