WebSideStory Inc. this week
announced that several e-commerce sites have recently joined the
ever-expanding list of HitBox Enterprise clients.
HitBox Enterprise is
WebSideStory’s real-time Web analysis service which enables businesses to
track and analyze their site’s visitor and customer activity in great
detail. The statistics that HitBox Enterprise provides allows business
executives to make intelligent, time-critical decisions that will affect
their Web sites.
Among the new e-commerce clients that are using HitBox Enterprise:
- Skechers
- NetFlix
- iBaby.com
- MXG Online.com
- ABC Distributing Inc.
- eHobbies
- Bid4Vacations.com
Tom Stigler, senior vice president, sales and business development for
WebSideStory Inc., stated, “For e-businesses, the Web site is the
storefront. They need to monitor the overall health of their business.”
Stigler believes that his company’s service is chosen because of the
ability to track visitors in ‘real time.’ “Our new customers chose HitBox
Enterprise because it allows them to track visitor activity as it happens.
By outsourcing their real-time Web measurement needs to us, they can
concentrate on other aspects of their business.”
The HitBox Enterprise service provides detailed, real-time visitor
statistics such as total page views, unique visitors, top paths, referring
URLs, referring search engines, time spent on site, and returning visitors.
This data enables businesses to enhance their visitor’s experience, monitor
the performance of marketing campaigns, verify their customer’s interest in
their products and services–all while improving the quality of customer
service and technical support. The service doesn’t require the typical
up-front investment in software, hardware and IT resources.
For additional information about the HitBox Enterprise solution, visit
WebSideStory’s HitBox Enterprise
Web site.
