WebSideStory Debuts Hitbox Provider Program

WebSideStory Wednesday unveiled its
HitBox Provider Program which enables Web site hosting firms to
provide their customers with remote, real-time analysis of their Web site
traffic patterns and profiles.

The HitBox Provider Program gives partners “blocks” of HitBox Pro
subscriptions at discounted prices so they can either resell them to
subscribers or bundle them as value-added services. This allows hosts to
offer their customers the ability to “modify and enhance their marketing
and e-commerce efforts.”

As an application service provider, HitBox Pro doesn’t require any
hardware or IT resources from hosting companies. No up-front investment is
needed, which makes it easier and more cost effective for hosts to offer
accurate, on-the-fly user statistics to their clients.

HitBox Pro provides information and statistics on Web visitors immediately
after the visitor arrives at a site. WebSideStory claims HitBox
Pro reports are more accurate than log file reports because HitBox only
counts a page view when a page actually loads into a browser.

The service
doesn’t count requests from spiders, but does count pages served from proxy
servers. Traditional methods of analyzing Web traffic often doesn’t
measure page views served from proxy servers and can have problems
distinguishing a request for a page from an actual view.