Australian online music broadcaster Digital One has secured a content
supply deal with broadband company Korea Thrunet.
The deal grants the Korean company the rights to broadcast the range of
Digital One Internet radio stations through its high traffic portal, which
provides Internet services to more than 250,000 broadband subscribers and
1.5 million dial-up subscribers.
As part of the agreement, Digital One will also produce a new radio
station for Korea Thrunet (KOREA), making it the first overseas company to secure
an Internet broadcasting licence in the Korean market.
With over 10 million reported active Internet users making Korea one of
the mostly highly developed online nations in the world, the deal marks the
continuation of the Digital One strategy to globalise Australia content and
talent.
Launched in September last year, the Digital One site has alliances with
Telstra and Microsoft, and its shareholders include i7, the online arm of
Channel Seven.
Digital One executive chairman Chris Murphy said the agreement
demonstrated that Australia was becoming a world leader in creative music
content programming.
“It has been my aim to globalise Digital One into the competitive
markets of Asia from inception. This agreement enhances Australia’s
reputation as a creative nation when it comes to entertainment content,”
said Murphy.
Digital One and Korea Thrunet will begin operations in Korea
immediately, with a launch date to be announced in coming weeks.
BMCMedia converges with Funge systems
By Jessica Aldred
International online advertising and marketing firm BMCMedia has signed an e-commerce and
advertising agreement with US-based technology development company Funge
Systems.
Under the deal, BMCMedia will promote advertising and sell e-commerce
opportunities using the Funge-developed open platform.
The Funge platform allows the convergence of wireless and mobile
communications, combining the Internet, e-commerce and smart cards.
BMCMedia’s chief executive officer Anthony Bertini said the open
platform technology had the potential to drive global m-commerce through
the convergence of Internet technology.
“Marketing, promotions and advertising through mobile phones are
expected to expand rapidly and BMCMedia aims to be at the forefront of this
development in online communications,” said Bertini.
Earlier this week, BMCMedia invested AUS$833,000 (US$500,000) cash in
Funge Systems.
