Keynote this week
opened its European headquarters and appointed two top-level executives.
Roger Higgins is to lead Keynote’s expansion into Europe as
VP of strategic and international sales, while Olivier Carron de la Carriere
is to be VP of Keynote Europe.
Keynote provides Internet performance measurement, diagnostic and consulting
services to companies with e-commerce Web sites. According to the company, it captures over 15 million
performance measurements every day using 220 measurement computers on major
Internet backbones.
“Our new European operation and the appointment of two key executives lay
the foundation for Keynote’s aggressive expansion into Europe,” said Umang
Gupta, chairman and CEO of Keynote.
“Europe is a huge market opportunity and we believe we have the right sales
leaders to pursue our strategy to deliver our Internet performance
measurement
services to the European market. These new appointments help us optimise our
sales and distribution strategies to best meet the needs of our
international
customers.”
Roger Higgins, who until now has been running U.S. sales for Keynote, said
that the company had established leadership of the market in the United
States.
“The size of the European e-commerce market is expected to be at least 40
percent of the multi-billion-dollar U.S. e-commerce market in 2000, so the
opportunities are enormous for us to extend Keynote’s market and brand
recognition,” said Higgins.
Among Keynote’s existing customers are Amazon.com, CDNow, Compaq Computer, Dell Computer and Microsoft.