Markette.com, a provider of integrated Internet technology for the sales and small business professional, today announced the launch of LeadSwap.com.
The new site is a 24-hour lead exchange network that offers sales and small business professionals the ability to access, submit and swap sales leads online.
According to Michael Markette, President of Markette.com, Leadswap.com is providing an E2E (employee-to-employee) information exchange that supplies open doors to business professionals products and services.
“Our model is based on the idea that there are literally hundreds of ‘feet on the street’ in a given territory. And although they try attending leads groups, social events, and such, it is next to impossible to maintain a tight network of communication for lead sharing,” says Markette. “This is a terribly inefficient process that had to be taken online. LeadSwap adds relevance and scale to the lead acquisition process.”
Like a typical networking group, users report on the changing business dynamics in their region.
“The wealth of information in the heads of salespeople and small business owners is enormous and largely untapped,” comments Rich Bohn, President of the Denali Group and publisher of SellNowMore.com. “They know the news that doesn’t make the news.”
In addition the service offers another opportunity to generate new business.
“As a small business owner, I struggle to find time to both manage my existing customer relationships and generate new business. The fact that I can now exchange leads with ten times the number of people is amazing,” says Jim Butler, owner of Washington-based JBGraphix and a LeadSwap.com beta customer.
Besides LeadSwap.com, Markette.com is home to other portal sites, such as Salesguy.com, which are also aimed at sales professionals.