Ad outsourcing and delivery company AdForce Inc. signed a one-year contract
with Banner Brokers, an online advertising
network service.
AdForce will be the primary ad server for the Banner Brokers network,
delivering targeted ad campaigns to the network’s 1,000- plus publisher Web
sites. Financial arrangements were not disclosed.
Banner Brokers President Mike Brown said the network expects to deliver 45
million impressions in August through the use of AdForce 3.0, AdForce’s new
advertising management product.