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DID-IT.COM Expands Beyond Search Engine Optimization

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Beth Cox
Beth Cox
Nov 9, 1998

DID-IT.COM, a search engine
optimization firm, said that it will expand its mission of providing targeted
traffic beyond search engine clickthroughs to include banner, e-mail and
strategic link traffic.


“The new program allows results focused marketers to manage a complete traffic
building portfolio, all at per-click pricing,” said David Pasternack,
president of DID-IT.COM Inc. “A primary motivation spurring the expansion in
services has been client requests for additional targeted traffic. For the
last few months our clients have been asking us to help them boost qualified
traffic. We listened, and are proud to announce our improved DID-IT PLUS
performance based marketing program,”


DID-IT.COM has been channeling targeted clicks to client sites from search
engine listings for two years. Search engine clicks are hard to predict since
it is difficult to forecast how many people will search for the terms that
clients are optimizing on, the company said. With the expansion of targeted
clicks to other media, DID-IT said it would be able to better serve clients.
Live online statistics allow clients to monitor the traffic sources in real-
time and provide ROI information.


Free search engine positioning reports continue to be available at the site
for marketers interested in the current status of their sites.

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