Goto.com Claims Two of Top 10 Ad Banners

NetRatings’ BannerTrack syndicated ad research service shows the top ad banners during the week of July 26-Aug. 1.

The top 10 ad banners viewed were:

1. Goto.com: Type in what you’re looking for
   
2. Goto.com: Win A Howard Stern Weekend in NY
   
3. Speedlane: Click here to speed it up
   
4. Hotmail: Click banners; easy return to Hotmail
   
5. Hotmail: Bookmark Hotmail to save typing
   
6. Catalog Link: Attention catalog addicts
   
7. Hotmail: Make Hotmail your homepage
   
8. Catalog Link: Click here to request free catalogs
   
9. Catalog Link: Get all the free catalogs you can put your feet on
   
10. Hotmail: Use nicknames for addressing e-mail
    

Rankings are based on measurement of World Wide Web activity by a representative panel of more than 2,500 Internet users 18 years and older who access the Web from home, NetRatings says.