Guy Gannett Signs with Thomson Interactive for Classifieds

Thomson Interactive Media (TIM)
said it was selected by Guy Gannett Communications to
publish the Internet classified ads for the Portland Press Herald and the
Maine Sunday Telegram (The Portland Newspapers).


TIM already hosts ads for the Houston Chronicle, The Tampa Tribune and New York’s Newsday.


The company said it will also provide associated consulting services for The Portland
Newspapers. For the classifieds, TIM will employ its flagship Classified IQ
product, providing the Press Herald and Sunday Telegram with
their own private branded, regional Internet classified network, known as “Maine Classified.” Financial terms
were not disclosed.


“We’ve invested a great deal of time and resources in the development of our
online presence, so our selection of TIM was based on our own experience on
the front lines of the Internet,” said Willard Colston, vice president of new
media strategies for Guy Gannett Communications. “That experience told us that TIM is our best choice
for online classifieds. Their team is responsive to our needs, and they give
us confidence that TIM will be able to help us generate profits online.”

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