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Hunger Site Lets Sponsors Promote Themselves and Do Good

Written By
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Beth Cox
Beth Cox
Jun 11, 1999

Here’s a cool and we hope helpful concept. At no cost to themselves, visitors
to the Hunger Site can donate a free
serving of rice, wheat, maize or other staple food to the hungry. The site’s
corporate sponsors pay for the donation.

Anyone on the Internet can make one free donation every day. Making a
donation can be done with one click of the mouse. The donated food is
distributed to hungry people throughout the world by international relief
organizations, the operation said. The kind of food distributed depends on
the country and situation.

We made a donation sponsored by HEART-TREX, marketer of a low-dose,
extra-buffered aspirin plus magnesium for adult protection against heart
attack. A link took us to the HEART-TREX site.

According to a Hunger Site representative, “If just a tiny fraction of
Internet users take a few seconds each day to make a free donation, they will
feed hundreds of thousands of people. And the number fed should increase as
the Internet grows.”

As they are making their donation, visitors to the Hunger Site view a World
Hunger Map that shows the frequency and location of hunger-related deaths.
Whenever a country on the map goes dim, it signifies a person dying of hunger
in that country. A country goes dim about every four seconds. The map is
based on statistics from the United Nations.

The site contains educational material about hunger, as well as links to
other hunger organizations and resources on the Internet. It’s unclear
exactly who is operating the site, however.

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