Santa Monica, CA-based InterActive Agency Inc., which recently
introduced its new “iagency” corporate identity and Web site, said that Will
Akerlof has been promoted to vice president, director of advertising.
Akerlof joined iagency in 1996 as its director of advertising. He will
continue to oversee the company’s current advertising accounts, including E!
Online, Universal Studios Online, MCA Records and Jacqmotte. Prior to joining
iagency, Akerlof was an account executive at Kalis & Savage. He began his
advertising career in traditional advertising, managing campaigns for clients
including McDonald’s, Atari, City National Bank and Alpine Car Stereos.
InterActive Agency Inc. (iagency) was founded in May 1995 to serve the public
relations needs of the emerging Internet industry. Since then, the company has
expanded to include advertising and Internet direct marketing services .