Mail.com Partners with AdAce

E-mail outsourcing company Mail.com Inc. established a partnership with
AdAce, an online advertising network that
provides targeted advertising for small businesses.

The partnership will provide companies that have limited advertising budgets
the opportunity to advertise on Mail.com’s network of client sites.

Advertisers placing ads through AdAce on Mail.com’s network of sites, which
includes CNN, Snap.com and CBS SportsLine, can now target Mail.com’s more
than eight million members.

Financial arrangements between the companies were
not disclosed.

The AdAce Ad-O-Matic Banner Creator allows advertisers to create and upload
banner ads and target those ads by audience type, territory, demographic
group, etc.

Individual ad buys range in cost from $12 to $40 per thousand
impressions and AdAce manages the billing and the customer service.

“Through our partnership with AdAce, we can offer this easy to use, online
advertising service that allows advertisers on a limited budget the ability
to target the end user, and gives small businesses the opportunity to reach
important audiences across our network of over 60 top branded sites,” said
Courtney Nichols, Mail.com’s vice president of advertising network sales.

Mail.com is an Internet messaging company serving all four market segments
that provide e-mail services: direct to consumers, Web sites, ISPs and
corporations. ISP and corporate partners include AT&T, EarthLink, GTE and
Prodigy.