Phase2Media Will Rep for NeoPlanet

Interactive advertising and sales strategy firm Phase2Media has been named the
exclusive ad sales representative for NeoPlanet Inc., developer of a desktop
app that can deliver rich media ads.

Phase2Media will sell rich-media advertising opportunities in the NeoPlanet
Internet Desktop, including the InfoBox, a persistent ad space built into the
interface, and bi-weekly pop-ups delivered to NeoPlanet’s installed base of
2.5 million users.

NeoPlanet’s Internet Desktop is a free service that merges Web browsing,
e-mail, instant messaging, chat and virtual communities into a single
user-friendly application.

“NeoPlanet offers our clients a cutting-edge marketing outlet with
demonstrated value,” said Richy Glassberg, chairman and CEO of Phase2Media.

Both the InfoBox ads and NeoPlanet pop-up promotions are delivered to the
user’s PC in the background while the browser is idle, enabling enhanced rich
media graphics.

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