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Spinner.com Joins @dVenture Network

Written By
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Beth Cox
Beth Cox
May 10, 1999

San Francisco-based Internet music service Spinner.com has joined VentureDirect
Worldwide’s @dVenture advertising network.

The audio capabilities of Spinner.com, which features about 120 music
channels, allow advertisers to play audio advertisements in addition to
displaying banners on the site. Every hour Spinner.com will play two minutes
of advertisements. Spinner.com claims
1 million unique listeners per month.

“Spinner.com provides unique advertising opportunities,” said Dan Sweeney,
manager of The @dVenture Network. “This site offers the best of broadcast
advertising with the interactive capabilities of the Internet. It should
improve both branding and direct response campaigns. . .”

The Spinner.com music players–the stand-alone Internet application Spinner
Plus and the Web-based Spinner–display song information as music is
played, while providing links that enable online purchasing and real-time
listener feedback.

The @dVenture Network is group of Web sites offering run of network, affinity
and site specific advertising options. Parent company VentureDirect in New York City is a
direct marketing and media company offering list management, list brokerage,
insert brokerage and management, card pac marketing, e-mail marketing, online
lead generation, online media planning/buying, Web site representation, print
media buying, magazine space sales, recruitment advertising sales and custom
services.

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