Interactive Marketing Inc.
said sponsors for its Camp Interactive, August 1-4 at the Hyatt Regency in
Beaver Creek, CO, include Intel, 24/7 Media, AdForce by IMGIS, AltaVista and
MatchLogic.
The three-day executive retreat for marketers will focus on “The Business of
Interactive Marketing.” Crain’s Advertising Age Group of Publications,
including Advertising Age and Business Marketing, has
secured the media sponsorship for this event.
Camp Interactive provides senior-level marketers and agency executives with
case studies of the interactive marketing strategies and techniques being used
today. Networking is a key component to Camp Interactive, and activities that
provide a backdrop for relationship building are integrated into the
conference agenda.
“Marketers are finding business increasingly dependent on strategic
relationships. Camp Interactive will serve as a catalyst for these
relationships by limiting attendance, providing hands-on sessions, and
planning unique networking activities,” said Andy Batkin, CEO of Interactive
Marketing Inc.
Break-out sessions will analyze case studies from each sponsor’s product or
service, covering the latest technology, to advertising techniques, to media
planning and buying.
Interactive Marketing Inc. is a Los Angeles-based consulting, publishing and
conference company providing information and guidance for marketers intent on
maximizing opportunities in the new media environment.