Ursus Telecom Corp. signed a marketing
agreement with Latin America’s
Universo Online (UOL) portal site to promote
its theStream.com on the UOL home
page.
UOL will feature theStream.com exclusively for the sale of Voice Over
Internet Protocol (VOIP) through theStream’s Internet Phone Booth, the
browser based PC-to-Phone service offered by Ursus Telecom.
Spending was not
disclosed.
The VOIP service is offered through theStream’s exclusive online
provisioning, payment, and bill presentment system.
“We expect our fourth quarter roll-out of marketing and publicity for
theStream.com to be supercharged by our exposure on UOL,” said Jeffrey
Chaskin, president of Ursus, “as this is the leading provider of Internet
services in the most significant market in South America.”
Ursus said it has a strong focus on emerging markets in its traditional
telephony
business, Voice Over Internet Protocol, and its e-business engine
theStream.com.
UOL in Brazil claims approximately half a million subscribers in 106 cities.
Launched commercially in August 1996, UOL says it is the world’s most visited
Portuguese language Web site with 13.6 million page views a day.
Ursus Telecom operates switching facilities and points of presence in
Florida, Frankfurt, Lima, Buenos Aires, Johannesburg and Tokyo.