Financial information site Worldlyinvestor.com on Friday inked a deal with AltaVista Co. that puts its international
financial content on the AltaVista
Live! World Channel.
Financial terms of the agreement weren’t disclosed.
Worldlyinvestor.com has, in the past couple of months, stepped up marketing
efforts, focusing especially on its international content. Most recently,
it signed a distribution deal with ElClick.com, an online community for US
Hispanics. Earlier, it signed a content agreement with Yahoo!.
The deal with AltaVista calls for Worldlyinvestor.com to provide daily and
weekly stories covering individual stocks, mutual funds, regional
investment opportunities, as well as financial analysis on specific
industry sectors. Users will also get Worldlyinvestor.com headlines when
they search for a particular stock or mutual fund quote.
The companies will also build a co-branded site that will provide financial
news from around the world. Here, users will have the opportunity to
register as members of Worldlyinvestor.com.
The AltaVista Live! World Channel is the company’s effort to capitalize on
the popularity of its Babel Fish translation service, by building
international content around it.