Art Technology Group
developer of the Dynamo Relationship Commerce product suite for online
commerce and personalization applications, said it completed a $7.5
million round of equity financing.
Lead investor in the placement was Tudor Investment Corp., a fund management
and proprietary-trading organization, joined by institutional investors Gemini
Investors. The new investors join previous investor, SOFTBANK Ventures Inc.
ATG said it will use the funding to grow its sales and marketing
infrastructure as well as to expand its partnership and distribution channels.
ATG customers include Sun Microsystems, Sony, BMG Music, Eastman Kodak, John
Hancock, EDS, Coopers and Lybrand and Newbridge Networks.
“The quality of Art Technology Group’s customer base is clear evidence of the
company’s ability to deliver leading edge e-commerce solutions,” said Bob
Forlenza, managing director of the Tudor Private Equity Fund. “We believe that
ATG is positioned to emerge as the preeminent supplier of high end e-commerce
software and services.”
The Dynamo family of Relationship Commerce products offers a suite of Java-
based products to meet the scalable and performance requirements of large-
scale e-commerce initiatives. The suite includes a high-reliability Web
application server and tightly integrated e-commerce capabilities for site
development, personalization, selling and advertising management.