A group of vendors in the e-business and e-customer applications market
teamed up to establish the Customer Profile EXchange (CPEX) working group.
CPEX said it will offer a vendor-neutral, open standard for facilitating the
privacy-enabled interchange of customer information across disparate
enterprise applications and systems.
Charter working group members include Andromedia/Macromedia, Calico Commerce,
Cogit, Compaq, Digital Impact, DoubleClick, Engage Technologies, Fujitsu
Software, Harte-Hanks, IBM, InsWeb, Intuit, Lumeria, Marketsoft, Net
Perceptions, net.Genesis, Oracle, Personify, Siebel Systems, Sun/Netscape
Alliance and Vignette.
The CPEX standard integrates online and off-line customer data in an XML-based
data model for use within various enterprise applications both on and off the
Web.
The result is a networked, customer-focused environment that allows
e-businesses to leverage a unified view of their customers into more
compelling e-relationships. CPEX will include a data model, transport and
query definitions and a framework for enabling privacy safeguards, the group
said.
Businesses will be able to apply CPEX across a disparate range of back-office
applications, front-office applications and Web customer automation
applications, the group said.
The CPEX working group is chaired by Siebel Systems, the Marketing Committee
is co-chaired by net.Genesis and Vignette, and Andromedia/Macromedia chairs
the Technical Committee.
The first CPEX specifications are expected to be available for public review
in the first half of 2000, with interoperability demos scheduled to begin in
the second half of 2000.
