eSoft Launches E-Commerce Service for Its Reseller Channel

Broomfield, CO-based eSoft Inc., which develops Internet presence for small
businesses through its TEAM Internet family of products, launched eSoft.com, an e-commerce service for its
reseller channel.

“eSoft.com will enable us to provide our rapidly growing reseller network
with lower costs, faster ordering and higher quality of service,” said Jeff
Finn, president and CEO of eSoft. “At the same time, this offering expands
our sales channel and is anticipated to have an immediate impact on revenue
growth, while lowering our incremental cost of marketing to the reseller
community. . .”

eSoft.com supports activities designed to allow resellers to deliver
information, services and products to their business customers. The new site
is expected to provide a virtual
community and meeting site for thousands of small business resellers, the
company said.

An education center for small business end users will be a highlight of the
new site, offering information on the steps involved in establishing an
e-commerce-ready Web site, strategies and tips on planning and designing a
site, hosting options, details on handling transactions online, and proven
ways to market a company to customers
online.

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